The Secret Life of Pet Food Labels: What Your Pet Food Is Telling You
About This Event
ourse Description: With the implementation of new pet food label modernization regulations, it is more important than ever to clearly understand and effectively communicate these changes. This session provides a comprehensive overview of the updated pet food labeling requirements, highlighting what is new and why it matters. Attendees will gain practical insights and communication strategies to support veterinary teams and pet owners in navigating the evolving label landscape with confidence. We will translate complex regulatory language into clear, actionable messages to help you address questions, support compliance, and strengthen trust in pet nutrition. Learning Objectives: By the end of this session, participants will be able to: Describe the new pet food label modernization regulations in a clear and comprehensive manner. Compare the existing regulatory framework with the new requirements, highlighting key changes and their practical impact on labeling, communication, and compliance. Explain the implications of the updated regulations from a nutritional perspective. Build trust in pet nutrition by confidently translating complex regulatory language into simple, accurate, and actionable guidance that supports informed decision-making by pet owners.
About the Speaker
Vicky received her technician degree from Los Angeles Pierce College. She served in private practice for many years in California, and then 24 years ago began a career with Hill’s Pet Nutrition, where she is a Scientific Communication Senior Specialist, in the US Professional Veterinary Affairs department. She focuses on education for technicians and the health care team as well as strategy for veterinary technicians in tech schools and graduates. In 2007, she completed a Bachelor of Science and in 2008, she completed a Masters, both in Business Administration. Vicky obtained her Veterinary Technician Specialty (VTS) in nutrition in June 2013. Vicky speaks nationally and internationally and is a published author.